July 2019
The eduWeb Digital Summit is focused on bringing higher education professionals together to teach and learn more about digital marketing and engagement tactics, delivering real examples and proven practices back to institutions.
Session Description
So here’s the situation. Your boss tells you for the 100th time to post an event on Facebook. Or a grainy photo. Or a screenshot of a PDF copy of a scanned image posted originally on their cousin’s ex-wife’s Instagram page. You know it’ll go poorly but you can’t convince them. In this session, we’ll talk about some easy, free ways to find data and put it to use to help support your decisions of what – and what not – to post, and create goals even if you don’t “do data.”